HISTORY

Unparalleled Experience

In 1972, when true high fidelity in an automobile was considered an unrealistic goal, Reus Systems began designing and installing component audio systems establishing audiophile quality within the mobile environment.

Those systems were built utilizing separate woofers, component tweeters and a Crown 150 watt amplifier modified for mobile use. Recalibrated Lear Jet and Delco AM-FM tape players provided extraordinary sound reproduction. One year later, a three channel version of the design, with built in equalization, would influence several auto sound executives, through Reus, to steer the industry in a new direction... leading to the golden era of car audio where most of the creative engineering and design concepts were actually developed.

Our resume of innovations either set or raised the standards of what is now taken for granted in the mobile audio industry. Concepts such as:

Adjustable Equalization - Vehicle Specific Band Pass Enclosures - Close Coupled Woofer Systems - Polymer Transducers - Electrostatic Speakers - Phase and Time Aligned Configurations - Adjustable Azimuths etc. were explored or developed by Reus Systems years before they became applicable to the mobile audio mainstream.

Reus Systems continues to master the new era of high tech car audio. To fully appreciate the depth of the passion and intensity, for what we do, is to understand our connection to the history of mobile audio.

Today, our deep-rooted instincts... evolving through decades of experience... guide the development of audio systems considered a reference standard for performance, while remaining "in sync" with the technology of today's software driven vehicles.

Our own history of design innovations and patents is listed below. The Reus Systems Team hopes that learning more about our past will lead you to join us in our shared future… We love music and want to share The Reus Audio Experience with you.

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1972

First Production System

Launched the first production 150 watt, component audio system for the Chevrolet Camaro... followed by the rest of the GM line.

1973

First 3 Channel System

Launched the first 3 channel, 7 speaker 190 watt, calibrated audio system for distribution through Chevrolet and Pontiac dealerships.

1974

Custom Calibration

Introduced the recalibrated version of the AM-FM 8 track tape players at 7.5 ips.

1974

First Mobile FM Equalizer

Introduced active FM de-emphasis circuits to be installed in all Reus audio systems. This was first equalizer designed for mobile use and directly led to the development of the Clarion 100 EQB which became one of the most successful products in car audio.

1975

Polymer Speakers for Mobile

Began the development of their polymer speakers which after finalized, were launched several years later.

1976

RTA Based Designs

The 3rd octave real time analyzer became the standard instrument for calibrating all Reus designs. Years later, the RTA became fashionable in promoting the industry.

1977

Production System

Introduced their first aftermarket production speaker system for the Mercedes-Benz. Installations number in the thousands.

1978

Door Pocket Tweeter

Introduced the door pocket tweeter... later becoming standard in all Reus installed systems for Mercedes, BMW and Audi.

1979

Electrostatic Speakers

Tested system designs featuring electrostatic speakers. Although never released for production, the knowledge gained influenced later speaker designs.

1980

First Adjustable Azimuth

Designed the first adjustable azimuth for the Concord cassette deck, enabling audiophile clients to precisely match their tapes to the audio system. This concept was shared with Nakamichi and later incorporated in their head units.

1981

First OEM Designs

Contracted by the Clénet Coachworks, Inc. to design and supply audio systems for the Series III vehicles.

1982

First Focused Soundstage

Developed and produced their first phase and time aligned speaker systems focusing on depth and image of the soundstage.

1984

Nakamichi Featured

Negotiations with Nakamichi commenced to place them as the featured head unit in all Reus Systems designs. The Nakamichi TD-1200 even today, remains among the finest audio products ever made.

1985

Band Pass Woofers

Introduced their first dual band pass woofer designed for the Mercedes SL and Porsche 911. Several years later, band pass designs became an industry reference standard. 1987-CD-Changer.png

1987

First CD Changer Housing

Released their first thermally controlled and suspended CD changer housings initially launched for systems in Mercedes-Benz with other vehicles to follow.

1988

First OEM LOOK CD Changer Design

Introduced their first completely OEM type aftermarket CD changer system for the Mercedes-Benz S Class.

1988

Opened in Hong Kong

Expanded the company into Hong Kong to satisfy demand in the Asian Markets.

1991

Lexus Upgrade Launched

Introduced their first aftermarket fully plug and play OEM systems for Lexus automobiles. Every Reus System since has followed the OEM spec plug and play configuration that the industry is now trying to emulate.

1992

SST System for R129 SL

Launched the SST system for the Mercedes SL R129.

1993

R&D Modular Designs

Began R&D of advanced modular designs for the Porsche 993 and Ferrari vehicles... later launched in 1994.

1998

Began Negotiations

Negotiated terms with Chrysler Corp through Mopar to develop and supply OE audio systems starting with the Jeep Wrangler.

1999

R.J.C. is OEM Division

Established R.J.C. a sister company focused on developing audio systems exclusively for automotive manufacturers.

2000

R.J.C. Patent Granted

Granted US and foreign patents for systems designed by RJC for Daimler-Chrysler.

2001

SST for Porsche and MB

Launched the SST audio systems for the Porsche 996 and Boxster while expanding the SST concept to all models of Mercedes-Benz.

2002

Tunnel Woofer Developed

Developed the tunnel woofer to be incorporated in the Porsche 996, Boxster and Ferrari systems - later expanding to Lamborghini. This was the first woofer to produce fundamental deep bass response in small interiors without taking usable space.

2003

First Reus Class AB Amp

Launched the Reus RS100 mini module high power monoblock. The first of many proprietary Reus designs, it featured a fan cooled Class AB technology where its performance equaled or exceeded much larger amplifiers and was years ahead of the current Class D craze.

2003

SST for R230 SL

Launched the SST system for the Mercedes-Benz SL - R230. Combined with the prior R129 version, several thousand were installed.

2004

Reus RS200 Audiophile Amplifier Released

Launched the Reus RS200 discreet class AB amplifier... an absolute "no compromise" design, it was and still is, geared for extreme audiophiles... later becoming the flagship amplifier in all Reus installations up to 2012.

2005

Low Profile Woofer

Jointly developed one of the very first low profile woofers with a Detroit engineering firm. Testing of servo controlled versions followed. Years later flat woofers became commonplace within the industry.

2009

Advanced D/A Development

Began R&D to develop and configure systems with advanced digital to analogue conversion laying the groundwork for the Reus SOTA systems that followed.

2012

Musical Class D Systems

Introduced the first Reus Class D powered system... no cost was spared in its configuration to create the efficiency of Class D with Class AB level performance.

2013

SOTA Digital System

Launched the SOTA dedicated super high resolution audio systems beginning with the design for the McLaren. Vehicle specific versions were later launched for Ferrari - Rolls-Royce - Mercedes-Benz - Bentley and Audi vehicles.

2015

Flex Digital SST Systems

Developed and later released their initial Flex Digital SST Systems designed to minimize the complexities of the tech oriented (CAN and MOST) factory head units.

2016

Continued Innovation

Reus Systems continues to launch newer technologies that are still ahead of the mainstream industry. Targeting solutions which allow Hi-Res music files (MQA, FLAC, WAV etc.) to coexist with lossy audio sources (such as a phone connected via bluetooth) through advanced “D/A” conversion is among many of the concepts we are integrating into mobile audio. They not only refine earlier designs, but allow a much smoother integration of today’s convenient technology when it is judged useful, safe and productive for the end user. Just as when the company was founded, proprietary techniques in design, applied technology and installation techniques continue to set a benchmark which much of the industry will attempt to emulate over the next several years.